About This Policy: This Privacy Policy applies to all personal data collected and processed by 777aja in connection with the operation of the platform at https://777aja.app. By creating an account or using the platform, you acknowledge that you have read and understood this policy. If you do not agree with any part of this policy, please discontinue use of the platform and contact us to close your account.
1Definitions
Throughout this Privacy Policy, the following terms carry the meanings set out below:
- "777aja" / "we" / "us" / "our" refers to the 777aja online casino and sports betting platform accessible at https://777aja.app and the entity responsible for processing your personal data.
- "Player" / "you" / "your" refers to any individual who accesses, registers on, or otherwise uses the 777aja platform.
- "Personal Data" means any information that relates to an identified or identifiable natural person — including but not limited to your name, email address, mobile number, date of birth, residential address, device identifiers, and payment account details.
- "Processing" means any operation performed on Personal Data, including collection, storage, use, disclosure, transfer, or deletion.
- "Third Party" means any natural or legal person, public authority, or body other than you and 777aja.
- "KYC" refers to the Know Your Customer identity verification process, which may involve collection and verification of government-issued identity documents.
- "Cookie" means a small text file placed on your device by the 777aja platform for the purposes described in Section 7 of this policy.
2Personal Data We Collect
777aja collects the following categories of personal data, depending on your interactions with the platform:
| Category |
Examples |
When Collected |
| Identity Data |
Full legal name, date of birth, gender, national ID number, passport number |
Registration & KYC verification |
| Contact Data |
Email address, mobile phone number, residential address (city, district) |
Registration & account updates |
| Financial Data |
bKash / Nagad / Rocket account number, bank account details, transaction history, deposit and withdrawal amounts in ৳ |
Deposits, withdrawals, KYC |
| Technical Data |
IP address, browser type and version, device type and OS, screen resolution, session duration |
Automatically on site visit |
| Usage Data |
Games played, bets placed, betting markets accessed, pages visited, click paths, session frequency |
Automatically during platform use |
| Communications Data |
Live chat transcripts, support emails, feedback submissions |
When you contact support |
| Verification Documents |
Scanned copies or photographs of National ID, passport, utility bill, or bank statement |
KYC process prior to first withdrawal |
We do not intentionally collect sensitive personal data such as racial or ethnic origin, religious beliefs, political opinions, health data, or biometric data unless required to do so by applicable law or with your explicit consent.
3How We Collect Your Data
777aja collects personal data through the following channels:
- Direct Collection: Data you provide voluntarily when you register an account, complete the KYC process, make a deposit or withdrawal, contact our support team, or respond to a promotion or survey.
- Automated Collection: Technical and usage data gathered automatically via cookies, web beacons, server logs, and analytics tools when you visit or interact with the 777aja platform. See Section 7 for full details on our use of cookies.
- Third-Party Sources: Identity verification data received from KYC service providers (such as document authentication partners); fraud-prevention data received from payment processors; and IP geolocation data received from network infrastructure providers. All third-party data sources are bound by confidentiality obligations.
- Payment Providers: Transaction confirmation and status data shared by bKash, Nagad, Rocket, Upay, Dutch-Bangla Bank, City Bank, and BRAC Bank when you use those services to deposit or withdraw funds on 777aja.
4Purposes of Data Processing
777aja processes your personal data for the following specific, clearly defined purposes:
- Account Creation and Management: To register your account, authenticate your identity at login, maintain your account settings, and provide access to platform features.
- Payment Processing: To process deposits and withdrawals in Bangladeshi Taka (৳) through your chosen payment method, and to maintain an accurate record of your transaction history.
- Identity Verification (KYC): To verify that you meet the 18+ age requirement, to confirm your identity as required by anti-money laundering obligations, and to ensure that payment methods are registered in your own name.
- Fraud Prevention and Security: To detect, investigate, and prevent fraudulent activity, unauthorised account access, bonus abuse, money laundering, and any other prohibited conduct as defined in the 777aja Terms & Conditions.
- Customer Support: To respond to your enquiries, resolve complaints, and provide technical assistance through our live chat and email support channels.
- Responsible Gaming: To monitor betting patterns for signs of problem gambling behaviour, to enforce self-exclusion requests, and to administer deposit limits and cooling-off periods requested by Players.
- Platform Improvement: To analyse usage data and identify trends that help us improve the performance, usability, and content of the 777aja platform.
- Marketing Communications: To send you promotional offers, bonus notifications, and platform updates via email or SMS, where you have provided consent for such communications. You may opt out at any time.
- Legal Compliance: To fulfil obligations imposed by applicable laws and regulations, including the retention of financial records and cooperation with lawful requests from regulatory or law enforcement authorities.
5Legal Basis for Processing
777aja processes your personal data on the following legal bases:
- Contractual Necessity: Processing required to perform the contract between you and 777aja — including account management, payment processing, and customer support — is carried out on the basis that it is necessary for the performance of that contract.
- Legal Obligation: Processing required to comply with applicable laws — including KYC verification, anti-money laundering record-keeping, and cooperation with lawful regulatory enquiries — is carried out on the basis of legal obligation.
- Legitimate Interests: Processing for fraud prevention, platform security, responsible gaming monitoring, and analytical platform improvement is carried out on the basis of 777aja's legitimate interests, provided those interests are not overridden by your fundamental rights and freedoms.
- Consent: Processing for direct marketing communications is carried out on the basis of your consent, which you may withdraw at any time by contacting our support team or using the unsubscribe mechanism included in any marketing message.
6Data Sharing and Disclosure
777aja does not sell, rent, or trade your personal data. We share your data only in the following limited circumstances:
- Payment Providers: Your financial data is shared with bKash, Nagad, Rocket, Upay, Dutch-Bangla Bank, City Bank, and BRAC Bank solely to facilitate transaction processing. Each provider operates under its own privacy policy and data protection obligations.
- KYC and Fraud Prevention Partners: Identity document data may be shared with specialist third-party KYC verification providers for the purpose of authenticating your identity. These partners process your data strictly under our instruction and are bound by data processing agreements.
- Game Content Providers: Certain technical usage data (such as game session identifiers) is shared with game providers including Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Spribe, and Ezugi, solely to deliver their game content within the 777aja platform.
- Legal and Regulatory Disclosure: 777aja will disclose personal data to regulatory bodies, law enforcement agencies, or courts of competent jurisdiction where required to do so by applicable law, a binding legal order, or to protect the rights, property, or safety of 777aja, its players, or the public.
- Business Transfers: In the event of a merger, acquisition, or sale of all or a substantial part of 777aja's assets, personal data held by 777aja may be transferred as part of that transaction. Affected players will be notified in advance of any such transfer.
No International Transfers Without Safeguards: 777aja takes reasonable steps to ensure that any transfer of personal data to service providers or partners operating outside Bangladesh is subject to appropriate data protection safeguards consistent with this policy.
7Cookies and Tracking Technologies
777aja uses cookies and similar tracking technologies on the platform. Cookies are small text files stored on your device that help us deliver a functional, personalised, and secure user experience. The following categories of cookies are used:
- Strictly Necessary Cookies: Required for the platform to function. They enable core features such as login session management, security token validation, and shopping cart / bet slip retention. These cookies cannot be disabled without materially impairing platform functionality.
- Performance and Analytics Cookies: Used to collect anonymised data about how players navigate the platform — including which pages are visited most, how long sessions last, and where errors occur. This data helps us improve the platform. No personally identifiable information is included in analytics data.
- Functionality Cookies: Used to remember your preferences — such as your preferred language setting, display preferences, and whether you have dismissed certain notices — so that you do not need to reset these choices on every visit.
- Marketing and Retargeting Cookies: Used, with your consent, to deliver relevant promotional content and measure the effectiveness of our marketing campaigns. These cookies may be set by trusted third-party advertising partners.
You may manage or disable non-essential cookies through your browser settings at any time. Please be aware that disabling certain cookies may affect the functionality of the 777aja platform. Your consent to non-essential cookies is obtained when you first visit the platform and may be withdrawn at any time.
8Data Retention
777aja retains personal data only for as long as is necessary to fulfil the purposes for which it was collected, or as required by applicable law. The following general retention periods apply:
- Account Data: Retained for the duration of your active account plus a minimum of 5 years following account closure, in accordance with anti-money laundering record-keeping requirements.
- Financial Transaction Records: Retained for a minimum of 7 years from the date of each transaction, as required by applicable financial regulations.
- KYC Documents: Retained for a minimum of 5 years following the completion of the verification process or account closure, whichever is later.
- Customer Support Communications: Retained for up to 3 years from the date of the last interaction, to facilitate resolution of any subsequent dispute or complaint.
- Marketing Consent Records: Retained for the duration of your account plus 2 years, as evidence of the consent basis on which marketing communications were sent.
- Technical and Usage Data: Retained in anonymised or aggregated form for up to 2 years for analytical purposes. Personally identifiable technical data is deleted after 12 months.
Upon expiry of the applicable retention period, personal data is securely deleted or anonymised in a manner that renders re-identification impossible.
9Data Security Measures
777aja implements a comprehensive set of technical and organisational security measures designed to protect your personal data against unauthorised access, accidental loss, destruction, or alteration. These measures include:
- Transport Encryption: All data transmitted between your device and the 777aja platform is encrypted using 256-bit TLS/SSL protocols, preventing interception in transit.
- At-Rest Encryption: Sensitive personal data stored in our databases — including payment account references and KYC documents — is encrypted at rest using industry-standard algorithms.
- Access Controls: Access to systems containing personal data is restricted to authorised personnel on a need-to-know basis, enforced through role-based access controls and multi-factor authentication.
- Security Audits: Regular internal and third-party security audits are conducted to identify and remediate vulnerabilities in the platform's infrastructure and code.
- Intrusion Detection: Automated intrusion detection and monitoring systems operate continuously to identify and respond to suspicious activity in real time.
- Incident Response: In the event of a confirmed data breach that poses a material risk to affected players, 777aja will notify impacted individuals within a reasonable timeframe and take immediate steps to contain and remediate the breach.
Your Responsibility: While 777aja applies rigorous technical security measures, you also play an important role in keeping your data safe. Use a strong, unique password for your 777aja account, do not share your credentials with anyone, and contact our support team immediately if you suspect unauthorised access to your account.
10Your Data Rights
As a player on the 777aja platform, you have the following rights with respect to your personal data. To exercise any of these rights, please contact our support team via live chat or by email at the address in Section 14. We will respond to all verified requests within a reasonable timeframe:
- Right of Access: You have the right to request a copy of the personal data we hold about you, along with information about how it is being processed.
- Right to Rectification: You have the right to request correction of any inaccurate or incomplete personal data we hold about you. You may update many of your account details directly through the platform settings.
- Right to Erasure: Subject to legal retention obligations, you have the right to request deletion of your personal data. We will assess erasure requests and inform you of the outcome, including any legal grounds that require us to retain certain data.
- Right to Restriction: You have the right to request that we restrict our processing of your personal data in certain circumstances — for example, while we investigate a complaint about data accuracy.
- Right to Data Portability: Where processing is based on your consent or on contractual necessity, you have the right to receive a structured, machine-readable copy of the personal data you have provided to 777aja.
- Right to Object: You have the right to object to processing based on our legitimate interests, including direct marketing. Where you object to marketing, we will cease sending marketing communications immediately.
- Right to Withdraw Consent: Where processing is based on your consent, you have the right to withdraw that consent at any time. Withdrawal does not affect the lawfulness of processing carried out before the withdrawal.
11Children's Privacy
The 777aja platform is strictly intended for adults aged 18 years and over. We do not knowingly collect, process, or retain personal data from individuals under the age of 18. Registration on the platform requires confirmation of compliance with the 18+ age requirement, and 777aja reserves the right to request identity documentation to verify age at any time.
If 777aja becomes aware that personal data has been collected from a minor, that data will be deleted immediately, the associated account will be closed, and any funds held in the account will be returned to the depositing payment method following verification. If you are a parent or guardian and believe your child has accessed the 777aja platform, please contact our support team immediately via live chat so that we can take appropriate action.
18+ Platform: 777aja is an 18+ platform only. We are committed to preventing access by minors and take all reasonable technical and procedural steps to enforce this restriction. Please gamble responsibly.
12Third-Party Links and Content
The 777aja platform may display content sourced from third-party game providers (such as Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Spribe, and Ezugi) that is rendered within the platform interface. While 777aja takes care to work only with reputable technology partners, 777aja is not responsible for the privacy practices of these providers in relation to data they independently collect through their game software.
This Privacy Policy applies solely to personal data collected and processed by 777aja in connection with the platform at https://777aja.app. It does not apply to any website or service operated by a third party. Players are advised to review the privacy policies of any third-party service they interact with independently of the 777aja platform.
13Updates to This Privacy Policy
777aja reserves the right to update or amend this Privacy Policy at any time. Material changes — meaning changes that significantly affect your rights or the way we process your personal data — will be communicated to registered players via a notice displayed prominently on the platform or via email to your registered address, where practicable, prior to the change taking effect.
The "Last Reviewed" date displayed in the hero section of this page and at the top of the policy document will be updated whenever a revision is made. We encourage you to review this policy periodically to remain informed of how 777aja is protecting your information. Continued use of the platform following the publication of any amendment constitutes acknowledgement of the updated policy.
14Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data processing practices, please contact the 777aja team using the details below. All privacy-related communications should be submitted in English.
- Live Chat: Available 24 hours a day, 7 days a week, directly through the 777aja platform — the fastest way to reach us.
- Email: [email protected] (plain text — not a clickable link)
- Response Time: Privacy-related requests submitted via live chat are acknowledged within 2 hours. Email requests receive an initial response within 48 hours BST.
Data Access Requests: To exercise your right of access, rectification, erasure, or any other data right described in Section 10, please contact our support team via live chat with your account username and a description of your request. We may ask you to verify your identity before processing the request.